Friday 12 December 2014

Logo Design Ideas

Every entrepreneur knows how important the role of a company or business logo is. Needless to say, a logo represents a lot about an entrepreneur's business endeavor and if the logo is effective, it can draw good business for the entrepreneur. On the other hand, if it's haphazardly done, then you can be sure that the logo will not attract as much business as an entrepreneur would most probably want. Hence, a great logo is definitely a must. Now if you're a budding entrepreneur who needs a good, definitive logo for his or her business or if you're an existing entrepreneur who needs a better looking, more effective logo, then this article is for you. Here you can find easy to follow tips on how to come up with a good logo design. Here are some logo design ideas for you to consider. First off, never underestimate the power of reading and observing. This means that if you're in search of a good logo, then you must observe the things around you and read as much literature, books, magazines or even websites and blogs that you can lay your hands on. Observe how the other logos of other companies look like. Are they simple? Are they a little bit complicated? Did their logo pique your curiosity? What about books? Have you read or come across good logo through design books? Which ones were interesting for you? Now if you don't have time to actually read a book, why not scan at least several blogs made by professional logo designers or graphic designers? There are lots of information available online and a lot of logo designers have their own blogs whereby they generously share tips, tricks and expertise. By the way, never ever commit the mistake of merely copying an existing logo. Apart from the fact that you may be sued by the company that owns the logo (trademark or patent issues, among others), being a copycat really does not help your company at all. The buying public usually does not appreciate mere second rate copycats. Anyway, moving on. Second logo design idea tip would be this - practice, practice, practice. Just because you're not a professional logo designer does not mean that you do not have the license to at least doodle or try your hand in designing your own logo. You need not produce a perfect logo right away. Just try to draw or sketch what's on your mind and a professional can eventually clean that up for you and make it all nice and dandy. What's good about trying your luck in creating a logo on your own is that the very idea will come from you. After all, nothing beats when the ideas come from the creator themselves. So since you're the entrepreneur and since it's your business that will use such a logo, why not put your own ideas to it and see how it goes? If the logo draws good attention, then well and good. There will be no other person who gets to receive the much deserved pat on the back but you! Third tip - why don't you infuse words into your logo? You can try a simple exercise. Throw together two seemingly unrelated words and see if you can jumble them up and come up with a pretty neat concept. From that concept, you can come up with a logo that pretty much represents it! Let's face it - some people might really be convinced that they suck at drawing and sketching big time but these very same people might actually be great in conjuring up words and coming up with concepts out of those words! Well, what if you're one of those types of people? Just give it a try! The fourth tip we can share is to simply study other logo designers' work. Now make sure that you understood that correctly. We said "study" and definitely not copy. How do you study? Just take a moment and look around you. Can you see at least 10 logos around you? What do you think about these logos? How do you think the designers of those logos come up with that type of drawing? From a few minutes of just observing and studying other logo designers' work, you could most probably learn a lot. You might even gather enough inspiration to immediately start and think of a good logo for your business. Just make sure that you always highlight creativity and originality and you're well on your way to crafting a nice logo!

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